Promoter Academy

DeHaat Honest Farms
AD

Namaste, Anjali

Level 1 · Foundation · West Zone

40%

Overall Progress

4 of 10 modules completed

Level 1: Foundation (0-3 months)

Understanding DeHaat

Brand story, mission, farmer network

+2.0 pts earned

Pesticide-Free Difference

230+ quality checks, lab-tested promise

+2.0 pts earned

Product Knowledge

Pulses, spices, staples, and sourcing

+2.0 pts earned

Store Hygiene Basics

Shelf standards, FIFO, presentation

+1.3 pts so far
Level 2: Growth (3-12 months)

Consumer Conversations

Objection handling, LEAF method

Pricing Intelligence

Value framing, competitor comparison

Sales and Excellence

Cross-sell, upsell, customer retention

Level 3: Mastery (12+ months)

Advanced In-Store Execution

Display optimization, seasonal planning

Sales Ops and Digital Tools

SFA basics, reporting, escalation

Brand Ambassador Certificate

Final assessment, certification

Planogram Uploads

Click to upload shelf photo

Next upload due in 3 days
Shelf Photo, 12 Jun
Big Bazaar, Andheri West
8.5/10
Shelf Photo, 4 Jun
Big Bazaar, Andheri West
7.2/10
Prototype by Tessarakt · Not connected to live systems
Complete this module to earn +2.0 Academy Points
AI EXPLAINER
3:24

Understanding DeHaat

Learn the story behind DeHaat Honest Farms. From farmer partnerships to 230+ quality checks, understand what makes this brand different and why it matters at the shelf.

Key Takeaways

DeHaat works directly with over 2 million farmers across India
Honest Farms products go through 230+ quality checks
Every product is pesticide-free and lab-tested before packing

Quick Quiz +0.5 pts for 67%+

How many quality checks does each Honest Farms product go through?

50+
230+
100+
500+

Manager Dashboard

West Zone · 36 promoters
RS

Good morning, Rajesh

West Zone · Updated 18 Jun 2026, 9:15 AM

Avg Composite Score
74.2
12 pts vs last month
Training Completion
72%
14% vs last month
Active Promoters
33/36
3 not yet started
Avg Customer NPS
8.1
from 6.4 baseline

Tier Distribution

5
Gold
14%
12
Silver
33%
14
Bronze
39%
5
At Risk
14%
Gold
Silver
Bronze
At Risk

Early Warning Alerts

5 promoters scored below 60 (At Risk tier). Coaching plans triggered automatically.
3 promoters have not logged in for 3+ days. SPOC call-back scheduled.
8 planogram uploads overdue this week across 5 stores.
Priya Sharma hit 96/100 composite. Eligible for Star Promoter of the Quarter.
Promoter Roster
PS
Priya Sharma
Level 3 · Big Bazaar, Pune
CertifiedStar Promoter
96
Gold
RP
Ravi Patil
Level 2 · DMart, Mumbai
Most Improved
91
Gold
AD
Anjali Deshmukh
Level 1 · Big Bazaar, Andheri
Foundation 66%
72
Bronze
SK
Suresh Kumar
Level 1 · Reliance, Nagpur
Not Started
38
At Risk
MK
Meena Kulkarni
Level 3 · Star Bazaar, Pune
Best NPS
89
Silver
Salesforce Data Live from Salesforce

Attendance Tracking

Reporting ManagerTeam SizePresent TodayAvg Attendance
Anita MehtaRM, West-1121194%
Vikram SinghRM, West-210778%
Deepa JoshiRM, West-3141391%
86%
Zone Avg Attendance
31/36
Present Today
5
Absent Today

Working Hours

Reporting ManagerAvg Daily HrsThis WeekCompliance
Anita MehtaRM, West-17.8 hrs38.5 hrs97%
Vikram SinghRM, West-26.2 hrs30.1 hrs74%
Deepa JoshiRM, West-37.4 hrs36.8 hrs92%
7.1
Avg Daily Hours
35.1
Avg Weekly Hours
88%
Compliance Rate

Sales Performance

Reporting ManagerMTD Revenuevs TargetAvg / Promoter
Anita MehtaRM, West-14.2L108%35K
Vikram SinghRM, West-22.8L82%28K
Deepa JoshiRM, West-35.1L115%36.4K
12.1L
Zone MTD Revenue
102%
vs Zone Target
33.6K
Avg / Promoter

Completion by Level

Foundation
88%
Growth
61%
Mastery
34%

Zone Leaderboard

West
92%
South
84%
North
78%
East
71%
Quick Actions
Prototype by Tessarakt · Not connected to live systems