Promoter Academy

Training and brand excellence platform

Prototype by Tessarakt. Not connected to live systems.

Namaste, Anjali

Level 1 · Foundation · West Zone

40%

Overall Progress

4 of 10 modules completed

Level 1: Foundation

🌱

Understanding DeHaat

Brand story, mission, farmer network

+2.0 pts earned

✅

🛡️

Pesticide-Free Difference

230+ quality checks, lab-tested promise

+2.0 pts earned

✅

🌾

Product Knowledge

Pulses, spices, staples, and sourcing

+2.0 pts earned

✅

📋

Store Hygiene Basics

Shelf standards, FIFO, presentation

+1.3 pts so far

▶

Level 2: Growth

💬

Consumer Conversations

Objection handling, LEAF method

🔒

💰

Pricing Intelligence

Value framing, competitor comparison

🔒

⭐

Sales and Excellence

Cross-sell, upsell, customer retention

🔒

Level 3: Mastery

🏪

Advanced In-Store Execution

Display optimization, seasonal planning

🔒

📲

Sales Ops and Digital Tools

SFA basics, reporting, escalation

🔒

🏅

Brand Ambassador Certificate

Final assessment, certification

🔒

Planogram Uploads

📸

Tap to upload shelf photo

Next upload due in 3 days

📸

Shelf Photo, 12 Jun

Big Bazaar, Andheri West

8.5/10

Shelf Photo, 4 Jun

Big Bazaar, Andheri West

7.2/10

Complete this module to earn +2.0 Academy Points

AI EXPLAINER

3:24

Understanding DeHaat

Learn the story behind DeHaat Honest Farms. From farmer partnerships to 230+ quality checks, understand what makes this brand different and why it matters at the shelf.

Key Takeaways

DeHaat works directly with over 2 million farmers across India

Honest Farms products go through 230+ quality checks

Every product is pesticide-free and lab-tested before packing

Quick Quiz +0.5 pts for 67%+

How many quality checks does each Honest Farms product go through?

50+

230+

100+

500+

Good morning, Rajesh

West Zone · Updated 18 Jun 2026, 9:15 AM

Avg Composite Score

74.2

▲ 12 pts vs last month

Training Completion

72%

▲ 14% vs last month

Active Promoters

33/36

3 not yet started

Avg Customer NPS

8.1

▲ from 6.4 baseline

Tier Distribution

5

Gold

14%

12

Silver

33%

14

Bronze

39%

5

At Risk

14%

Gold

Silver

Bronze

At Risk

Early Warning Alerts

⚠️

5 promoters scored below 60 (At Risk tier). Coaching plans triggered automatically.

📅

2 promoters with attendance below 80%. Auto-alert sent to zone SPOC.

📱

3 promoters have not logged in for 3+ days. SPOC call-back scheduled.

📸

8 planogram uploads overdue this week across 5 stores.

🏆

Priya Sharma hit 96/100 composite. Eligible for Star Promoter of the Month.

Promoter Roster

PS

Priya Sharma

Level 3 · Big Bazaar, Pune

CertifiedStar Promoter

96

Gold

RP

Ravi Patil

Level 2 · DMart, Mumbai

Top Referrer

91

Gold

AD

Anjali Deshmukh

Level 1 · Big Bazaar, Andheri

Foundation 66%

72

Bronze

SK

Suresh Kumar

Level 1 · Reliance, Nagpur

Not Started

38

At Risk

MK

Meena Kulkarni

Level 3 · Star Bazaar, Pune

Best NPS

89

Silver

Completion by Level

Foundation

88%

Growth

61%

Mastery

34%

Zone Leaderboard

🥇 West

92%

🥈 South

84%

🥉 North

78%

East

71%

Quick Actions